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Coaching Options

 Personalized Coaching

One on one coaching

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STANDARD COACHING

$ 300 / Month
  • Ideal for Remote Athletes
  • Free Basic TrainingPeaks Account
  • Bi-Weekly Custom Training Plan
  • Zone Based Data Analysis
  • Weekly Communication
  • Options to upgrade to Power Based training and analysis
  • Options to add Group Training Access
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Comprehensive Coaching

$ 375 / Month
  • Premium TrainingPeaks Account
  • Weekly Personalized Coaching Plan
  • Data Analysis and PMC Management
  • Unlimited Communication
  • Access to all Group Sessions
  • Gear and Technical Analysis
  • Nutritional Advice
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LACTATE BASED COACHING

$ 550 / Month
  • Initial Blood Lactate Baseline Testing (bike and run)
  • Weekly Zoom call to discuss upcoming training and targets
  • Specific training targets for each session based on lactate levels
  • Follow up Blood Lactate testing and adjustment of zones
  • Instructions on how to obtain accurate samples
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LACTATE TESTING

$150/test ($125 for PBC Athletes)

6 session package $750 ($600 for PBC Athletes

Lactate testing is a test done to determine your lactate threshold and establish training zones based on actual metabolic conditions within your body. Zones ascertained this way, therefore, have better physiological validity than zones based on FTP, FTPa or heart rate (e.g. max heart rate) anchor points. Testing requires blood sampling through POC and takes around 1 hour from start to finish.

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CONSULTATION

$150/Hour

Questions about if your plan is what you should be doing? A consultation is a comprehensive and customizable review of your training plan and goals. Following the consultation, customers will receive a report including a recap of key discussion topics, data analysis, and training improvement recommendations. Consultations can be completed via Zoom, Facetime, or phone.

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FAQs

Frequently Asked questions

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TESTIMONIALS

Hear from our athletes

Image of athlete Vant Lammers
Vant Lammers Pro Triathlete

I've worked with Patrick for 10 years now and I've made leaps and bounds under his tutelage to the point where I am now racing in the professional field. Patrick knows the sport inside and out and he cares deeply about the success of his athletes. However, what really sets him apart is his ability to connect with you as an athlete and help you overcome setbacks to accomplish your goals. I can't recommend Patrick highly enough.

Triathlete Kristen Radtke
Kristen Radtke Triathlete

I have been coached by Patrick since getting serious about triathlon in 2018, and can say with confidence that I would not be the athlete or the person I am today without his support, expertise in triathlon, ability to help me course correct, and, quite honestly, his compassion.

Traverse City 70.3
Andrew Keily Pro Triathlete

Patrick helped me develop from a post Collegiate swimmer with no bike or run background into a Professional Triathlete with several top 10 finishes to my name. He's a knowledgable and relatable coach with a passion for the sport and helping his athletes. We've become lifelong friends through the ups and downs of professional sport.

triathlon cycling coach
Kirsten Heikkinen Triathlete & Cyclist

I started working with Patrick in 2022 and have seen consistent improvements in all 3 disciplines of triathlon. Under Patrick’s coaching and guidance, I’ve learned how to push myself physically and handle mental challenges along the way. The tight-knit team he’s built is incredibly supportive, competitive, and will push you to be your best. If you are looking for a triathlon coach, Patrick is the best one out there.

Triathlon and cycling coach Wisconsin
Revere Greist Triathlete & Cyclist

Great coach and mentor. With Patrick's guidance I have won several P/1/2 cycling races, as well as finished 4th Overall in my debut IRONMAN, and 8th in the World at the Kona World Championships.

winning a triathlon
Kat Jones Triathlete

I’ve been training with Patrick since 2022 and credit his expertise and guidance to my significant improvement within triathlon. His love for the sport and care for his athletes is always evident and I’m grateful for his support on both good and bad days in training, racing, and life.

Triatlete Tim vanderjeugd
Tim Vanderjeugd Triathlete

I’ve been working with Patrick for 7 years now preparing for marathons and now triathlon. Besides being an inspiration with his own achievements, Patrick has helped me achieve each new goal I set. He is a great mentor, managing expectations as well as setbacks, and is always available for questions or to update the training plan when life gets in the way.

Patrick Brady Coaching Winter Training Camp: RV in LA
John Kunert Cat 1 Cyclist

Pat helps you improve, and win events. I've worked with him for the past 5 seasons and am happy to continue.

marathon coaching by Patrick Brady Coaching Madison WI
Austin Kazda Triathlete

The individualized coaching plans and workouts have really helped me improve in my swim, bike, and run at a rate that I could never have done on my own. The one on one coaching and feedback keeps me accountable and working at my best to achieve the goals I set when I first started.

individualized coaching for triathlon
Tina Buttner Triathlete

I've been working with Patrick since 2016. He is approachable and very knowledgeable. He helped me change my running form so that I no longer run with IT band or heel pains. His personalized coaching works with my hectic schedule perfectly. He has helped me to become faster by helping me train and race smarter! Because I continue to improve, I look forward to racing. My next race is IMKY and it will be my third IM in just over one year.

cat 1 cyclist Narayan Mahon
Narayan Mahon Cat 1 Cyclist

I’ve had a great experience working with Patrick, he’s taken me from a mid-level cat 3 cyclist to top 10 at nationals. I love the variety of training he programs and his attention to detail. He’s a great coach for any level of athlete.

2017 IMWI - Team PBC Results
Mark Buttner Endurance Junky

Excellent personalized coaching. The training group environment is both fun and challenging. I wouldn't have enjoyed my first Ironman without his involvement and I certainly wouldn't have continued to pursue them and other challenging endurance events.

triathlon coach Wisconsin
Brandon Czekay Triathlete

Patrick took me from being a spectator to a 70.3 world championship qualifier. Thanks to his coaching my fitness has exceeded my perceived limits time and time again. The PBC community constantly makes me smile and holds me accountable to be the best I can be. Look no further for your endurance coaching needs.

Triatlete Kyle Martinelli
Kyle Martinelli Triathlete

I’m starting year 5 under Patrick’s coaching in 2025. I’ve thoroughly enjoyed the personalized, data-driven approach to my training plans. We have set a long term, sustainable plan in motion that incorporates different stimulus each year to ensure I’m improving as my training hours are limited with work and kids. Under Team PBC, I’ve won my first triathlon, qualified for Kona, qualified for my professional license and most recently produced the top M30-34 bike split at 7 of 8 races in 2024.

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At Patrick Brady Coaching, we believe in more than just training – we believe in building a community of motivated, like-minded athletes who inspire each other to reach new heights.

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